IGA Unifree digital strategy on screens at Istanbul Airport
All custom work
IGA Unifree

Digital Strategy.

ClientUnifree · Istanbul Airport (IGA)
Year2018 → present
DurationOngoing partnership
ScaleAirport-wide screens
The objective01

The objective.

The partnership aimed to establish robust digital strategy for airport screens, develop aligned content strategies, maximize visibility and engagement, and create dynamic digital presence showcasing Unifree's offerings.

Scope of work02

The scope.

Digital Strategy Development.

Content Curation and Production.

Technical Implementation.

Implementation03

How it shipped.

Strategic Content Themes.

Dynamic Scheduling.

Interactive Features.

The results04

What changed.

Enhanced Brand Visibility.

Increased Passenger Engagement.

Optimized Traveler Experience.

Mangodo's collaboration with Unifree on the IGA Unifree Digital Strategy showcased the transformative power of a well-executed digital strategy in a high-traffic environment like Istanbul Airport.

By the numbers
DigitalStrategy on Unifree screens at Istanbul Airport
MultiStrategic content themes, curated and produced
LiveDynamic scheduling tuned to traveler flow
InteractiveFeatures that engage passengers in transit
Stack

Boring, well-supported, well-tested. Where it's exotic, it's because nothing else fit.

Digital Strategy DevelopmentContent CurationContent ProductionTechnical ImplementationStrategic Content ThemesDynamic SchedulingInteractive Features
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